Entry Topical Term

Number of records used in: 14

001 - CONTROL NUMBER

• control field: 1572

003 - CONTROL NUMBER IDENTIFIER

• control field: OSt

005 - DATE AND TIME OF LATEST TRANSACTION

• control field: 20160119185710.0

008 - FIXED-LENGTH DATA ELEMENTS

• fixed length control field: 160119|| aca||aabn | a|a d

040 ## - CATALOGING SOURCE

• Original cataloging agency: OSt
• Transcribing agency: OSt

150 ## - HEADING--TOPICAL TERM

• Topical term or geographic name entry element: IMAGEN CORPORATIVA

670 ## - SOURCE DATA FOUND

• Source citation: Work cat.: (OSt)7278: Clow, Kenneth E. 1571, Publicidad, promoción y comunicación integral en marketing , 2010